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The Superyacht Agency  (Rate this company)

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Whether you need to understand your marketplace and the market’s perception of your business, completely rebrand your company or products, develop an informed business plan, build a dynamic communications or digital campaign, host a private event for your best customers, arrange a video shoot with complete storyboard, research a new territory, analyse the competition or test a new product or idea, The Superyacht Agency delivers a 360-degree, intelligent marketing approach through research, analysis, strategy, creativity and interactivity.

Contact Details

Contact:
Tel / Fax: 020 7924 4004
Email Address: russell@thesuperyachtgroup.com
Website: www.thesuperyachtagency.com/
Contact:
Tel / Fax: 020 7924 4004
Email Address: jack@thesuperyachtgroup.com
Website: www.thesuperyachtagency.com/

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The Superyacht Agency in the News

Is diesel-electric propulsion really increasing in popularity?

The Superyacht Agency investigates reports of a proliferation in diesel-electric propulsion on 60m-plus yachts

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SuperyachtNews COVID-19 Advisory – guidelines for crew on yachts in Mallorca

The Balearic Port Authority has issued guidelines about work permitted on yachts in yards and marinas

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Demystifying the design market

The Superyacht Agency looks at how design houses should engage with owners and their teams

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A time for reflection: Q1 review

We take a look at how the market has performed in the first quarter across the new build and brokerage sectors

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Delivery schedule for 2020 facing major revisions

With the new-build sector forecasting a year of growth, how has this changed in the wake of the COVID-19 pandemic?

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70m Nourah of Riyad stabilised in Greece

The recovery and stabilisation of the 70m vessel has now taken place

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Analysing the designer’s route to market

The Superyacht Agency examines what the current and future Superyacht market wants from design studios

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The Superyacht Shipyards Report: out now

The Superyacht Group has focused on the true building blocks of the industry, the shipyards

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Amels launches 25th Limited Editions 180

'Galene' has now hit the water in Vlissingen and is due for delivery this year along with 62.5m 'Stardust'

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Sanlorenzo confirms positive financials across the board

Sanlorenzo has now confirmed that the financial statements have been approved

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Which shipyards are most consistent?

The Superyacht Agency has explored the shipyard dynamics of the last 30 years

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In conversation with John Lu, Horizon Yachts’ CEO

SuperyachtNews speaks with John Lu about the Taiwanese shipyard’s proposition

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Bilgin makes progress on third 80m project

Bilgin Yachts has confirmed that the third unit of this mammoth project has arrived for outfitting

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Heysea launches second superyacht of 2020

Since 2017, the Chinese shipyard has increasingly focussed on the development of 30m-plus projects

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Heesen sells second hybrid superyacht

Record number of hybrid vessels set to be delivered by the superyacht industry in 2020

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From one icon to another

Exploring the design of the Amels Limited Editions, one of the most successful semi-custom lines in history

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Finding purpose

How the virtuous business practices espoused by soft capitalism are changing the world of superyachts

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German superyacht activity

The German superyacht market continues to hold its position as a European powerhouse

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BlackCat Superyachts unveils new 30m

BlackCat unveils a new 30m catamaran and identifies McConaghy Boats as its builder of choice

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The Italian (Shipyard) Renaissance

T-Quest Holdings acquires Italian shipyard, Falcon Yachts

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Benetti: awash with activity

Benetti has not only launched its latest 70m, but also confirmed the sale of its third B.Now superyacht

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An early glimpse of Feadship’s new project

Project 705, surprised onlookers on the banks of Aalsmeer as she left the construction hall

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Acquera Yachting rebrands as Evolution Yachting

The rebrand represents a significant milestone for the growing superyacht agent

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CRN launches 62m CRN 137

The Nuvolari Leonard-designed project is due for delivery later this year

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Sanlorenzo’s preliminary results for 2019 show growth

The Italian yard's performance following its IPO paints a positive picture for the superyacht manufacturing stalwart

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Baglietto sells new 38m superyacht

The new order is scheduled for delivery in spring 2022

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Shaping the future of the Balearics

Following a market research project about the region, The Superyacht Agency shares some of its findings

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Benetti starts the decade off strong with even more launches

The Italian superyacht giant has announced the launch of two yachts last week

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Amels confirms sale of 60m Limited Editions superyacht

The Dutch shipyard has announced that the second unit in the new 60m superyacht series has been sold

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Evermore connected

How will the next generation of satellites evolve to meet the superyacht market's connectivity demands?

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Feadship launches new 100m superyacht

Moonrise the largest superyacht by waterline length Feadship has built to date

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The Superyacht Sustainability Report out now

Our 200th issue sees the industry enter a new, more sustainable decade

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Heesen launches second hybrid yacht

The 49.9m vessel is the second hybrid yacht in its 5000 aluminium FDHF class

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Sanlorenzo opens new facilities

The shipyard has confirmed the opening of its new production facilities in Ameglia

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The current state of the global 50-59.9m market

SuperyachtNews explores the current state of the global 50-59.9m market and its predicted trajectory

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ISA Yachts’ new 30m enters final phase

The new 30m project, will now undergo a final period of outfitting

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A new purpose for a historic market

Could we begin to see steady growth in sailing yachts back towards the halcyon days of the 2000s?

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Horizon unveils six new yachts

Among the six new vessels was the first of the Taiwanese yard’s FD102 superyacht model

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The Superyacht Group launches new website

Now live and showcasing our complementary suite of services

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Vitters Shipyard launches ‘modern-classic’ ketch

Vitters launches its new 50m project 'Meraki'

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The Balearic Superyacht Forum

This unique VIP forum will explore the future strategy for operating, servicing and maintaining superyachts in the Balearics

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Hatteras Yachts announces senior management changes

Gary Smith to lead the yachting brand as CEO and Dave Goodman appointed CFO

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Soaring success for Abeking & Rasmussen

The German yard announces launch of the 68m superyacht

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Sailing in the right direction

Philippe Briand unveils his latest green sailing yacht concept

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Turquoise transfers 74m NB66 to Pendik Shipyard

74m NB66 is on schedule and due for sea trials in 16 months and delivery in 2021

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Richard Matthews joins Oyster's board

Richard Matthews, who founded Oyster Yachts in 1973, joins the board as non-executive director

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Abeer Alshaali appointed as interim CEO of Gulf Craft

The Emirati superyacht manufacturer continues its comprehensive management restructuring

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Feadship celebrates launch of 75m Arrow

An emotional moment for first-time superyacht owner

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Gulf Craft construction update

The yard is set for another consistent year

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Heysea Yachts launches first Atlantic 115 superyacht

The Chinese yard is set to have a strong year

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Royal Huisman launches 81m Sea Eagle II

World’s largest aluminium sailing yacht has hit the water

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Big news for the Port of Fort Pierce

World’s ‘largest mobile boat hoist’ built for Derecktor Ft. Pierce

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Bespoke data and market insight

We outline how businesses can source cost-effective and individually-tailored data sets at a moment's notice

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The Scandinavian superyacht market

A succinct summary of new build and cruising activity in the region

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New build market report: Netherlands

We review the performance of the Dutch superyacht new build market over the last decade

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The Superyacht Report: New Build

The first issue of 2019, published early next month, is full of comprehensive market insight

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Changing perceptions at The Superyacht Forum

The evolving superyacht landscape will take centre stage at the event

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What is the value of classification societies?

The Superyacht Intelligence Agency would like to hear your thoughts

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Behind the Byline: Russell Cockerton

An insight into The Superyacht Group’s Autumn show season team

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Nobiskrug announces 62m project

The German shipyard expects to complete the build in Spring 2021

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Shaping the future of satcomms

An important research project is helping to shape the future of satcomms provision

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The Superyacht Annual Report 2018: New Build

This invaluable piece of market analysis is out now

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70m+ yachts at MYS

What large superyachts will be exhibiting at next week’s Monaco Yacht Show?

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Understanding the owner

An encyclopedic new research project on the market is being undertaken by The Superyacht Intelligence Agency.

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The Superyacht Annual Report: Tenders & Toys

The latest edition of The Superyacht Annual Report provides valuable insight into this area of the market.

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Superyacht Intelligence at The Superyacht Forum

Market insights and comprehensive data will drive the discussions at this year’s event.

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