For more than two years, STP Shipyard Palma has been upgrading its facilities and infrastructure to meet the increasingly demanding expectations of the industry. Works to enhance the facilities, the installation of the 1,000-ton travelift and the rezoning of the yard to include a new parking area are just some of the measures that have been taken to deliver a better service to customers.

These upgrades also include the launch of a new website, which boasts a very user-friendly design and now incorporates a tool to support all the companies who work for customers at the yard.

This is a directory of companies that helps customers find the right firm to work on the refit and repair of their yachts.

The attractive management model of STP Shipyard Palma as an ‘open shipyard’ allows captains and owners to freely choose which companies to work with. So, given the need that STP perceived before the arrival of new customers and the ongoing requirement to provide information on accredited companies, it decided to create this practical directory to let customers consult firms according to their speciality. It will undoubtedly be the perfect promotional platform for all professionals certified to work at the STP facilities according to quality and safety standards.

This initiative has been warmly welcomed by all companies, which have a very positive view of STP’s support for the progress of their business.

The new STP Shipyard Palma website provides all the relevant information about the yard and its services in a very visual, clear and practical way, making it really straightforward to use. With a much more dynamic format, it features new content, a completely overhauled design and, as we mentioned, the new business directory.

This year, STP Shipyard Palma has also created profiles on Instagram and LinkedIn, adding to its traditional Facebook and Twitter channels, which are very active in the yachting industry. The yard uses social media to talk about events, useful information, everyday anecdotes (always maintaining its customers’ privacy) and other topics of general interest.